The development of augmented reality in interactive entertainment using the example of the 7slots game
Augmented Reality is a recent technology that looks to enhance user experience in entertainment. Discover its role in shaping interactive entertainment.
Augmented Reality (AR) technology is a new technology that looks to transform the interactive entertainment sector. By superimposing digital content onto the real world, this technology is completing milestones that have never been achieved before. AR technology unprecedentedly enriches movies, live events, music, and online games such as 7slots.
In live events, those in attendance can enjoy enriched visual effects that augment the stage performances or visualize lyrics hovering before them in concerts.
In TV and films, AR technology promises to deliver immersive viewing, with theatres allowing viewers to pick their desired camera angles or project effects onto the walls.
These are just a few examples of how AR technology contributes to interactive entertainment. There are plenty more options included in this article.
What is Augmented Reality?
Augmented Reality (AR) is the real-time integration of digital data into a consumer's environment. The technology behind AR overlays content onto the real world, enhancing the consumer's view of reality instead of replacing it.
While there are many areas in life that find AR technology useful, none benefits the most than interactive entertainment. AR technology can be used in the following areas of interactive entertainment:
- Immersive theaters
- eSports gaming
- Televisions
- Music
There are plenty more fields where AR plays a crucial role, but these are the main beneficiaries. After all, entertainment and new technology have always grown side by side.
Immersive Theatre and AR
There are many ways AR technology can be incorporated into theatres to make the viewership more immersive and rewarding. For instance, AR overlays can be used to enhance inclusivity by offering sign language, subtitles, or audio descriptions for members of the audience who need them.
Additionally, it can project effects or digital scenery onto physical spaces, enriching visual impacts while foregoing massive, physical sets. Members of the audience might also be given additional clues to puzzles or narrative content on their smartphones, tablets, or through AR glasses while attending events.
AR in eSports
eSports gaming has become quite a hit among video gamers worldwide. Thanks to technological advancements such as VR and AR, eSports events are about to deliver interactive experiences that will allow spectators to become participants.
A good example of such a scenario can be seen in Norway's popular TV show – The Lost in Time – where the audience becomes participants and performs the same challenges contestants are undertaking in the studio.
AR on TV
A crucial way of integrating Augmented Reality in TV is by adding supportive information to what is unfolding on the TV screen – such as betting options, match scores, and many more. While it may sound great from the information point of view, the convenience leaves so much room for improvement. By this, it means not everyone will want to watch TV while still holding their tablet or smartphone over their head or face. Thanks to AR headsets, supportive information can be added on the screen to shed more light on what is happening.
AR in music
To many people, music is more than listening to the beats and vocals. When they love the track, they'll want to find out more about it. Some people will shazam and download it. Others will go the extra mile and try finding the information regarding:
- The lyrics
- The shooting of the music video
- The recording of the track
- The performers' bios and trivia
Augmented Reality can achieve all this, plus much more. It can offer you detailed information on the performer and the track. If you are watching a video, it can enhance live performances by exemplifying the background story told by a track or displaying it the way it was shot by the band.
Conclusion
While Augmented Reality technology is still in the early stages of development, it will certainly revolutionize how people entertain themselves in the future. When challenges such as expensive equipment that supports the technology, underdeveloped technology, and social rejection are addressed, AR will certainly have more benefits than shortcomings.
